A business transformation leader with 25+ years of experience, Helen brings extensive industry knowledge and strategic vision to every CRM implementation. With an innate ability to rapidly interpret client pain points, Helen translates complex requirements into functionally rich systems with elegant design, moving systems beyond simple data collection into true business enablement.
Person metadata
Listing updated: November 20, 2025
{
"id": "e442a38b-8bde-4de4-99fd-a615bb1c4c47",
"name": "Helen Peterson",
"title": "CEO / Co-Founder & Director",
"countryCode": "AU",
"languages": [
"en"
],
"description": "A business transformation leader with 25+ years of experience, Helen brings extensive industry knowledge and strategic vision to every CRM implementation. With an innate ability to rapidly interpret client pain points, Helen translates complex requirements into functionally rich systems with elegant design, moving systems beyond simple data collection into true business enablement.",
"imageUrl": "https://partners.mondayprograms.com/assets/partners/33364fb7-cfd0-4fe7-acfc-46202e3d0b4c/members/e442a38b-8bde-4de4-99fd-a615bb1c4c47/profile/profile_1763610543114.jpg",
"createdAt": "2025-11-20T03:49:02.688Z",
"updatedAt": "2025-11-20T03:49:56.187Z",
"partner": {
"name": "Fullcrm",
"slug": "fullcrm",
"profilePictureUrl": "https://partners.mondayprograms.com/assets/partners/33364fb7-cfd0-4fe7-acfc-46202e3d0b4c/profile/profile_1763604177332.jpg",
"productExpertise": [
"MONDAY_WORK_MANAGEMENT",
"MONDAY_SALES_CRM",
"MONDAY_DEV",
"MONDAY_SERVICE"
],
"countryCode": "AU"
}
}
